GOVERNING PRINCIPLES

• Remain calm and alert at all times while seeking investment opportunities
• Maintain a steadfast commitment to the highest standards of integrity and intellectual honesty
• Treat each client as we would expect to be treated
• Answer client questions and return calls, continuing to communicate, especially during volatile times
• Invest in a security based on the appraisal of its economic value rather than its popularity
• Exercise prudence at all times, refusing to let others do our critical thinking
• Maximize returns without taking undue risk
• Strive for excellence in all we do